Tesco’s to sell Dell equipment

In line with the way that dell has been doing business in the states with Wal Mart, Dell computers have now signed an agreement with the UK’s number one supermarket group Tesco’s, where they will be selling the computers through the company’s chain of stores.

In this deal Tesco’s will be selling the full range of Dell products which at the moment are only available either by telephone or online.

Dell have made a huge change in their marketing campaign by signing up with similar stores in Japan, China, US, Ireland, Poland, Slovakia and the Czech Republic these outlets will get the Dell product in front of more people than would have seen their ads in the news papers etc, so this just has to be a great deal for the consumer.

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