Comarch offers IPTV solution for satellite DTH

Comarch have released a new IPTV solution intended for Direct-To-Home (DTH) operators allowing them to offer interactive TV services over a telecom infrastructure.

Using Comarch’s solution, DTH and telecom operators can cooperate to offer IPTV together with information services, online shopping and other TV services based on interactivity and high-quality multimedia content.

Comarch’s approach involves IPTV middleware and components provided by leading vendors of CAS/DRM, VoD, Head-end solutions and Set-Top Boxes. Comarch NGTV Middleware can allow operators to provide access to live TV channels and VoD content, as well as third-party interactive TV services, a fully customized user interface and targeted interactive advertisements.

Comarch suggest this as an opportunity for building new business models and leveraging cooperation between DTH operators and Telco companies, and allow operators to expand their potential to generate new revenue streams based on monthly subscription fees, distribution of on-demand multimedia content, provision of third-party premium services and targeting using personalized advertisements.

The Comarch NGTV solution also supports the IPTV Virtual Network Enabler (IPTV-VNE) and Operator (IPTV-VNO) business models allowing internet portals, content providers/aggregators and other strong non-telco brands to start IPTV services.

Story link: Comarch offers IPTV solution for satellite DTH