Virgin Media TV hands ad account to Brooklyn Brothers

The advertising for the Virgin Media TV channels, including Living, Bravo and Virgin 1, has been given to Brooklyn Brothers which faced stiff competition from Karmarama and Leo Burnett.

This advertising account has been going through a spell where different duties have been taken on by separate agencies and teams.

This system has now changed for the better, with just one company in charge of the entire job, which is more important now than ever, because Virgin Media is looking to sell the TV group as an established and successful business.

Virgin1 already has a new mascot in the form of a knitted red puppet, but it is all about getting the channels known, which in turn will start to bring in more viewers and therefore make the package very attractive to a buyer.