The idea is you can browse nearby streets and check out which ISP your neighbours are using, and who is getting the fastest connection.
Of course, a quick connection might not always be down to the ISP. For instance, if you appear to be achieving much slower speeds than other nearby homes, it might be the fault of an old and poor quality phone line in your property.
There are a number of variables at work here, but even so the data provided should be pretty useful in determining how you’re doing compared to the Joneses.
It certainly seems like it will be popular, as with the service just being launched it’s currently down due to “overwhelming demand.”
Apparently, some 170,000 results have already been marked on the map, with the site hoping that figure will increase to two million by the end of the year. You can add your speed statistics by visiting: www.top10-broadband.co.uk/speedtest