Christian Band Contest Uses Endavo Media’s Internet TV Platform

Camp Electric and Premier Christian Cruises are teaming up with Endavo Media (www.endavomedia.com), an Atlanta-based Internet TV Platform provider, to host “Rock The Camp,” a Christian online band contest.

“We’re excited about the response so far and the awareness it has generated for the bands and the sponsors we serve.”

The grand-prize winner will open for multi-platinum music artist TobyMac in Nashville, receive a recording session with Grammy Award-winning producer Paul Ebersold, and perform on the K-LOVE Friends & Family Music Cruise.

“Endavo’s Platform gave us the flexibility we needed to create and manage a contest of this magnitude,” Camp Electric owner John Sanders said.

“We’re excited about the response so far and the awareness it has generated for the bands and the sponsors we serve.”

Peter Contardo, EVP and chief marketing officer for Endavo Media, added, “The owners and partners of Camp Electric are some of the most substantial players in the Christian music marketplace.

“Combine their marketing outreach with our Platform’s online video and social media tools, and this contest is sure to generate a lot of buzz throughout the music industry.”

Already, nearly 600 bands have signed up, and the site has received more than a quarter of a million views.

The contest has attracted more than seven national sponsors and 10,000 registered members.

Here’s how it works. Bands from across the country compete by uploading their music video or MP3 using Endavo Media’s Platform through Feb. 28.

Fans then register and vote on their favorite performers.

The top ten entries are judged by leading music industry professionals who will select the grand prize winner.

Endavo Media’s online video and media management system makes the contest — and the hundreds of user-generated videos uploaded to the system — manageable and marketable.

Through the Endavo Platform, content producers are able to custom brand their video player, monetize through sponsorships and advertisers, and capture key audience information.