Technicolor ready to offer Broadcast 3D

Website: Rapid TV News

Technicolor’s Chiswick, West London, play-out facility can now handle 3D material, a ‘first’ claims the company.

Technicolor says it has developed its Broadcast 3D service offering to ensure optimal viewing and distribution technologies are being used.

The company is now ready to offer this service to its cable, television, and satellite network service provider clients.

“With the availability of 3D televisions, we are very excited to be the first to offer this new Broadcast 3D service to our customers,” commented Chuck Parker, president of Technicolor’s Digital Content Delivery business.

“Broadcast 3D is a natural extension of the many services we’re already providing, including upstream in production and post production, as well as delivering the highest quality 3D images to theatres and to the home via Blu-ray Disc, broadcast, and digital delivery.”

Technicolor says it is able to manage live or pre-recorded content, from post production through encoding for satellite, cable, IPTV or terrestrial distribution.

The company is also able to generate logos and other visual effects for 3D broadcasts.

The Broadcast 3D transmission suite at Technicolor’s Chiswick Park offices features equipment from Sensio, Orad and Miranda.

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