Nielsen has been busy compiling a list of the most popular Android apps over in the States.
And the most popular app for smartphones, across all measured age ranges from 18 to 44, is Facebook, beating out Google’s apps.
Facebook was hugely popular with 18 to 24-year-olds, with 80% of smartphone owners using the app, and even more in the 25 to 34 age range at 81%.
It was slightly less but only marginally so in the older age group, 35 to 44, with a 77% hold on the market.
However, Google’s webmail service, Gmail, managed to equal the social network in that category, also snaring 77% of the market.
Other Google apps scored big and came just behind Facebook, including the search engine itself (hitting from 75% to 77%), Google Maps and of course YouTube.
Facebook and Google apps were vastly ahead of the rest of the crowd, but the next most popular app aside from these two companies was the game Angry Birds when it came to 25 to 44-year-olds.
29% and 35% respectively played with the angry avians, whereas only 22% of the youngest age category did, rather surprisingly. The latter’s most popular app, Facebook and Google aside, was Pandora Radio.
Nielsen noted: “A preference for media apps with a social dimension (e.g. Words with Friends) among the 18-24 set is also reinforced by their sizable usage of music and video apps (e.g. Pandora) compared to older demographics.”