Remaining ITV Play programming scrapped - Techwatch Support Forums: Digital & Satellite TV, FTA, Cable, Computers, Mobile Phones, Apple and General Tech Forums

Analoguesat · 12-09-07, 11:27 AM

In ITV's business review, executive chairman Michael Grade announced plans to axe ITV Play’s call TV programming.

The review, published today, states the phone in competition and gaming shows will be phased out by the end of this year, as the negative publicity surrounding compliance issues with such services has seen call volumes drop to what the broadcaster called "uneconomic levels."

In March, the ITV Play channel was axed, less than a year after its launch. It was replaced with time shift channel, ITV2 +1. The broadcaster said the move was a "commercial decision."

ITV Play's content is currently shown as overnight programming blocks on ITV1 and ITV2. All of its programmes were cleared in Deloitte's review of ITV premium rate participation TV offerings.

Digital Spy

12-09-07, 11:27 AM	#1 (permalink)
Analoguesat manic midlander retired mod Join Date: Jan 2006 Location: Scottish Borders Posts: 11,668 Thanks: 21 Thanked 1,339 Times in 990 Posts	Remaining ITV Play programming scrapped In ITV's business review, executive chairman Michael Grade announced plans to axe ITV Play’s call TV programming. The review, published today, states the phone in competition and gaming shows will be phased out by the end of this year, as the negative publicity surrounding compliance issues with such services has seen call volumes drop to what the broadcaster called "uneconomic levels." In March, the ITV Play channel was axed, less than a year after its launch. It was replaced with time shift channel, ITV2 +1. The broadcaster said the move was a "commercial decision." ITV Play's content is currently shown as overnight programming blocks on ITV1 and ITV2. All of its programmes were cleared in Deloitte's review of ITV premium rate participation TV offerings. Digital Spy __________________ Basic forum rules for both satellite & cable: no keys no patches no offering or asking for card shares Anyone pm'ing me for details of card sharing or anything to do with hacking cable will be banned immediately Analogue forever!!