Sky?s Specsaver branding broke rules - Techwatch Support Forums: Digital & Satellite TV, FTA, Cable, Computers, Mobile Phones, Apple and General Tech Forums

Satellite News · 27-10-09, 11:20 AM

The satellite broadcaster BSkyB broke the TV sponsorship rules when it ran Specsavers branding every time the Ashes cricket series on Sky Sports used Hawk Eye technology.The Hawkeye system is a pop up that displays stats and information on the game but, following a complaint, Ofcom found that the Specsavers logo appeared each time this [...]

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27-10-09, 11:20 AM	#1 (permalink)
Satellite News Senior Member Join Date: Feb 2008 Posts: 1,352 Thanks: 0 Thanked 15 Times in 13 Posts	Sky?s Specsaver branding broke rules The satellite broadcaster BSkyB broke the TV sponsorship rules when it ran Specsavers branding every time the Ashes cricket series on Sky Sports used Hawk Eye technology.The Hawkeye system is a pop up that displays stats and information on the game but, following a complaint, Ofcom found that the Specsavers logo appeared each time this [...] More: Sky?s Specsaver branding broke rules