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January 21, 2008

DVD popularity increases, as Hollywood strike continues


by Grant Draper

 Sky launches new service

The Hollywood Strike has caused increased purchases, of DVDs and video games, according to a recent survey by Consultancy Company, Interpret.

Some of the facts interpret reported are:

•27% spend less time watching network series.
•12% are watching less cable and satellite series.
•43% are watching more movies on DVDs.
•23% are watching more TV-DVDs.
•26% are playing more video games.

The survey also evaluated the fact that, 94% of US citizens are aware of the current strike from writers, and one third have adapted their media habits as a result.

Story link: DVD popularity increases, as Hollywood strike continues


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