According to a report released by Strategy Analytics entitled, U.S. IPTV Forecast and Outlook, IPTV services in the U.S. are likely to see profits of up to $14bn by 2012, rising dramatically from $694 for 2007.
The U.S. has seen many Internet Protocol Television (IPTV) service providers, though only two have had significant staying power, AT&T and Verizon. These two companies have differed in the way in which the IPTV service is offered, with regards to investment and technology.
The report stated that the average revenue per user is likely to maintain an equable stance for the time frame covered, and that the higher revenues are likely to spring from more homes gaining access to IPTV.
Incorporated in the report is also the predicted numbers of homes with IPTV, homes that can have IPTV and don’t, and the amount of revenues generated from these. For those companies looking to move into the business, the report also includes an outline of the most important features needed to compete successfully in this established industry.