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March 18, 2008

More changes at the top of Sky and News Corp


by Lin Freestone

More changes at the top of Sky and News Corp

Matthew Anderson, Sky’s director of communications and brand marketing, is moving to parent company News Corp to become director of strategy for Europe and Asia. In his new post, he will lead communications, strategy, marketing and corporate and public affairs.

He follows former Sky chief executive James Murdoch who became chairman and chief executive of News Corp’s regional operations in December 2007.

Commenting on the appointment, James Murdoch said: “Matthew’s considerable experience across Europe and Asia combined with his ability to help companies stand out and grow will be a huge asset as News Corp continues its growth in key regions.”

Graham McWilliam has been appointed as Sky’s director of corporate affairs and Robert Fraser as director of corporate communications.

The position of a new director for marketing and customer communications has yet to be filled.


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