Initially the news that BSkyB has increased its subscriber base would have been good for the staff and shareholders but that is not so. Sky TV as a retail business see revenues increase by eleven per cent over the year to the end of June to £3.76 million.
However, at the same time there is some restructuring about to happen with around two hundred and fifty jobs going. Source at the company say that many of these jobs will be going through closing all vacant positions and through a number of redundancies.
For Sky the Virgin Media and ITV matter has not helped, but the costs of programming is where the broadcaster is really hurting, with increases of £109 million to £1.7 billion over the year.
Within the industry these figures are more or less, what was expected, however it is believed that increasing subscribers could be more difficult for Sky from now, with all of the choices that viewers have these days.