Satellite, Cable, Digital TV, Home Media, & Computers
|  Home   |  Forums   |  News   |  Blog   |
August 13, 2009

Sky+ HD advert banned


by David Allen

The satellite broadcaster BSkyB has been busy advertising its Sky+ HD service in the media.

However the current advert has been banned by the Advertising Standards Authority (ASA) because it is believed that it could potentially mislead consumers.

The TV advert in question is where Sky offers “Free Installation” as the incentive for the consumer to sign up for HD TV.

Consumers complained to the ASA because it turned out that the offer was only available to customers who also signed up for the Sky Multiroom package.

In addition to this, consumers also complained about the availability of the service, as they were told by Sky customer services that the service would not be available for two to three months.

The ASA ruled that the advertising did not make it clear that installation was not free in all cases.

Story link: Sky+ HD advert banned


Discuss this in the Techwatch Forums


Add to Bookmarks:

ADD TO NETSCAPE     ADD TO DEL.ICIO.US     ADD TO DIGG     ADD TO FURL

ADD TO STUMBLEUPON     ADD TO YAHOO MYWEB     ADD TO GOOGLE     ADD TO SPURL


Related news to "Sky+ HD advert banned"




No Comments »

No comments yet.

Leave a comment


Previous: « Freesat to add more HD content
Next: Virgin Media goes 3D for Chuck »

Visited 475 times, 21 so far today