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October 16, 2009

Rdio music streaming service to be launched by Skype pair

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by Darren Allan

The architects of Skype are planning to launch their own Spotify rivalling music streaming service called Rdio.

Janus Friis and Niklas Zennstrom’s new brainchild will let users share and archive music through a web browser, and of course stream to mobiles.

“We have watched many ad-supported music businesses come and go,” Friis commented to Bloomberg. “We felt the time was right to revisit this space, this time with a compelling offering and a sustainable subscription model.”

Initially it seems the service will be launched in the US, where it will have to take on the likes of Napster (which has just dropped the subscription price on its unlimited streaming service).

Pricing will obviously be a key issue, although nothing has been announced on that front yet.

The streaming music industry could soon be a crowded place, what with Sky recently revealing its intention to develop a streaming service of its own.

Story link: Rdio music streaming service to be launched by Skype pair


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