The cable TV operator Virgin Media has recently been conducting trials of 3D television on its network and by all accounts, they have gone very well.
The trials have been carried out in public at the company’s new flagship store in Oxford Street, London.
The firm used a standard Virgin Media V+ set top box for the trials and its success proves that the Virgin Media network is quite capable of broadcasting 3D content, if only the demand was there, which no doubt the company has been gauging throughout the trials.
This means that Virgin Media could, if it wants, compete directly with Sky TV when it launches the UK’s first 3D TV channel sometime during 2010.
The only thing that is going to hold this back is the fact that a 3D enabled television is required.