The BBC has certainly taken notice that the TV Licence is not going to provide a bottomless pit of cash forever and is planning certain measures to either save money or at least cut back on the cash that it spends.
But saving money means cuts in jobs, services and in the case of the broadcaster, content too.
Rumours are circulating that the BBC is planning to give some of its expensive dramas the axe.
The two dramas that could obviously be cut are Spooks and Waking The Dead, which do have an audience, but nothing compared with a lot of the other content available at the 9pm timeslot, although the BBC has denied that the shows are at risk.
However drama is what built the BBC into what it is now so could the corporation actually cut these dramas and survive on light entertainment?