It seems such an obvious thing for the BBC to do and yet it has taken so long for the corporation to create an online soap opera based on the hit show Eastenders.
For the BBC everything that it does has to be right, otherwise any mistake or bad call will inevitably come back to haunt them at some time.
Creating E20, an online Eastenders spin off show is risky, especially as the cast is mainly made up of new characters, with the odd appearance from a regular every now and then.
But since its launch at the beginning of January E29 has managed to attract 1.7 million views.
This is a good figure for an online TV show, although it has to be said that E20 can also be seen through the BBC’s iPlayer.