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February 26, 2010

Sky Deutschland feeling the strain

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by David Allen

The German pay TV satellite provider Sky Deutschland, which of course is controlled by Rupert Murdoch’s News Corp, is expecting to report a loss for 2010, but for the following year the broadcaster is expecting to see a profit.

Sky Deutschland, which is the country’s largest pay TV operator, will be posting a loss of between 130 million and 170 million Euros for the year 2010.

This will be reversed in the following year but by how much has not been predicted.

The company is in good shape and when it comes to average revenue per customer, the broadcasters is claiming that currently three quarters of its customers are paying in excess of thirty Euros per month.

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