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March 9, 2010

TiVo wins Conax biz

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by Rapid TV News

Website: Rapid TV News

Conax, the Telenor-owned conditional access company, has selected TiVo technology for its ‘next generation’ of set-top boxes.

A joint statement said: “This relationship brings together two companies known for changing traditional approaches to pay television.

TiVo is the gold standard for the delivery of advanced television services through an intuitive, stunning user interface, while Conax’s multi-platform security technology forms the underpinning of television services delivered to operators covering over 100 million households in over 80 countries.

Through this partnership, the companies will put the TiVo experience, including its revolutionary integration of IP-delivered video into an off-the-shelf package that can be quickly and easily deployed by operators using Conax-certified platforms in Scandinavia, mainland Europe and India, among other geographies.

All of this can be done without having to endure a cumbersome, costly middleware deployment that could slow progress and hinder business objectives.”

Geir Bjørndal, EVP Products & Markets at Conax, said: “While the European market is ripe for VOD and other interactive services, many operators are stifled by the expensive integration efforts needed to convert roadmaps into reality.

TiVo has a phenomenal reputation in the US, not only for inventing the PVR, but for creating the market’s most comprehensive hybrid broadcast/broadband platform.

They are the only player that has successfully integrated top-tier content from diverse Internet sources like Netflix, Blockbuster, YouTube, and Amazon VOD along with linear television into a single, vivid user interface already available to consumers in the United States.

Our European customers have made clear that they plan to deploy similar capabilities and we can’t imagine a better technology partner than TiVo to help us make it happen, and strengthen our competitive market position.”

Bjørndal added that interest in the new solution is already high from key customers connected to TV operations that include security provided by Conax.

Integrating TiVo’s software with Conax security solutions will reduce certain hardware costs and also allow for deeper assimilation of security within the new platform.

Conax’s growth has been significant during recent years primarily due to its open standards STB approach, providing a wide selection of certified consumer hardware devices.

The new strategy will leverage TiVo’s strong brand and more than 10 years of expertise developing advanced television platforms.

Joshua Danovitz, VP/GM International, TiVo, said: “Conax has amassed a stellar record for helping its customers quickly launch new services in a variety of environments without major startup complexity.

“Its broad portfolio of set-top box and pay television partners is testament to the value of this approach.

“We are very enthusiastic about this new relationship with Conax, particularly because it means operators will soon be able to distribute a highly differentiated, next generation user interface that applies TiVo’s leadership in marrying broadband delivered content with the traditional television experience.”

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