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May 4, 2010

Extreme Sports gets different look

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by David Allen

Fans of the global sports and entertainment broadcaster, the Extreme Sports Channel, will have to get used to a different sort of look following a global revamp of the brand and content.

The channel has been given a new, more modern, 3D look as it attempts to attract more viewers.

In order to make that possible, different content will need to be added and the channel is working on bringing in new and exciting content that could be attractive to a wider audience.

Following new agreements with different producers, the channel expects to offer not just extreme sports content but other entertainment shows too, although these will be linked to extreme sports in some manner.

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