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May 14, 2010

Content is the issue for 3DTV

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by David Allen

The biggest problem facing 3D television is the availability of 3D content on TV.

This can be seen with the Sky 3D Channel where the content is made up mainly of live sport and that is only occasional.

According to the Avatar director, James Cameron, the development of 3D technology is not a fad, it is a new revolution in the way that consumers use technology for entertainment.

More content will be made available, including films, sport, music and drama.

According a report from Informa Telecoms and Media, around 845,000 households around the world are expected to be 3D Ready by the end of the year.

James Cameron is urging producers to shoot in 3D, rather than convert 2D film after it has been completed.

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