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July 5, 2010

Google Nexus Two not happening, CEO says

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by Darren Allan

CEO of Google Eric Schmidt has been talking about the successor to the company’s Nexus One smartphone. Or rather, why there won’t be a successor.

Schmidt told the Telegraph that the Nexus One had been so successful, the company felt no need to create a second one.

He then went on to do more spinning around than Kylie could dream of, with the paper quoting him as saying: “I called up the board and said: ‘Ok, it worked. Congratulations – we’re stopping’”.

Just like Apple did with the iPhone; made one model, saw it was a big hit, then patted themselves on the back and didn’t bring any more versions of the smartphone out. Wait a minute…

Schmidt says that the purpose of the Nexus One was to help move the Android platform on as a whole, and support the manufacturers working closely with Android such as HTC.

But did Android really need this support? We’re not convinced. Whichever way you dice it, the sales of the Nexus One weren’t particularly successful, and if it had sold bucket loads – and gone out of stock, like a certain other smartphone – we’re not so sure Schmidt would have made that call to the board.

At any rate, those of you looking forward to a sequel to Google’s smartphone are going to be disappointed. You could certainly argue one major positive point for the Nexus One – it receives the latest versions of Android straight away, where many manufacturers lag behind considerably.

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1 Comment »
  1. Google are an advertising company, not a technology company, so they were always going to fail when their entire remit for developing Android was to create space for Google’s ad platform. Building phones is absolutely not in that remit. And trying to get support out of Google makes Dell Hell look like a picnic!!

    Comment by Brian Turner — July 5, 2010 @ 4:40 pm

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