The user generated video site, YouTube, may be the largest video site in the world, but it wants more than that.
YouTube is looking to dominate the world of video, not just online or via a smartphone, it wants to take over the TV too.
Currently two billion videos a day are viewed on YouTube and ever since its creation it was hit in the making, but is YouTube right for TV?
This is the question that YouTube thinks it knows the answer to, but does it?
Would YouTube become just another channel on the TV, whereas online it is the number one site for video content?
However, YouTube has a plan and, as with all plans, it relies on many factors.
In this case, it will be Leanback a new product designed to bring YouTube to the TV.