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September 9, 2010

Grazia Magazine launches online TV series

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by Janet Harris

Woman’s magazine Grazia is launching a digital television platform offering fashion, beauty and entertainment news programmes.

Five-minute weekly ‘webisodes’ will link in with the magazine’s “Ten Hot Stories” section.

The series, which has been produced by Signal TV, will launch on 17 September on Grazia’s website, to coincide with London Fashion Week.

The first episode is being produced in partnership with Estee Lauder, and will feature content around the brand.

Future partnerships with other brands are expected.

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