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November 10, 2010

BT Vision adds 3D content

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by Janet Harris

IPTV service BT Vision has entered the 3D market through deals with NBC Universal and distributor Vertigo.

The deal with NBC Universal gives BT Vision on-demand rights to all NBC Universal 3D movies produced over the next year.

The 3D offering will include British-made Street Dance 3D and the animated Despicable Me.

3D content will be added to the platform over the coming months.

Last week BT Vision launched a TV campaign which showcases the range of entertainment on offer.

The four TV ads were created by Abbott Mead Vickers BBDO.

Story link: BT Vision adds 3D content


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