Just as the Queen’s coronation boosted television sales in 1953, next years’ royal wedding might be just what the 3D TV market needs, if rumours of a 3D broadcast prove true.
When Prince William marries Kate Middleton in 2011 there is speculation that the wedding could be shown in 3D both on television and in cinemas.
With an expected audience of around a billion television viewers, this should be an event that 3D TV makers will be looking to capitalise on.
Last month DisplaySearch reported that it expects 3D TV shipments to reach just 3.2 million in 2010, with the North American market accounting for over 50 per cent of sales.
The problem so far has been the high price of the sets and the lack of content, but the Royal Wedding could just be the encouragement that some people need to invest in a 3D TV.