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January 10, 2011

Online Christmas sales hit an all time high.

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by Tom Coyne

The e-commerce industry has recently emerged from recession, according to online customer experience firm Tealeaf, after revealing that online Christmas sales hit 2.8 billion pounds in 2010.

Tealeaf has found that 44 per cent of adults in the UK have increased there online shopping since 2009.

58 percent of online shoppers claim that using the internet is a more convinient medium for christmas shopping, while 52 per cent claim the reason for the increase is due to stress reduction, and lower prices even once postage and packing has been added on.

In November, security vendor Symantec revealed that the estimation for online sales is 7.5 billion pounds for this years Christmas, although Industry body interactive media in retail group and payment processor retain decisions predicted that in November and December online sales will rise to 12.4 billion pounds.

Chase Paymentech Europe has also predicted a 29 per cent rise of sales for the festive season.

Despite problems with weather and shipment in winter, it seems people are not getting put off the idea of shopping online.

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