Apple to produce mid-budget iPhone?

Darren Allan

February 11, 2011

Rumours have spilled out onto the net regarding the possibility of Apple producing a cut-down version of the iPhone for the more budget conscious.

This one comes from Bloomberg, via inside sources who claimed Apple would be looking to position a $200 iPhone to help halt the advance of Android handsets around the globe.

A source who saw a prototype last year told Bloomberg that it was a third smaller than the full-fat iPhone, and had no home button.

However, the news site noted that Apple often experiments with concepts, and this device may have been abandoned since being spotted last year. Apparently a mid-2011 reveal was scheduled, so it won’t be long before we see the baby iPhone, if it does indeed still exist.

It would be a bold new angle for Apple in the mobile market which, according to the latest figures from Gartner, increased its share considerably in the last year. 3% of mobile phones across the globe (not just smartphones) are now Apple, up from 2% in 2009, moving the Cupertino company ahead of Sony Ericsson and Motorola.


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