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March 18, 2011

Gamefest consumer show planned by retailer

by Darren Allan

Video games chain Game has announced that it will be staging its own consumer show this year.

Gamefest will take place at the Birmingham NEC over the weekend of the 16th to 18th of September.

According to a report by trade mag MCV, the show will be an extension of the store managers’ conference (sounds thrilling), and only reward card holders will be allowed entry.

The retailer has stressed that the event will be a consumer focused games show, and not some flimsily veiled sales push. However, no actual details have been released as to what exactly can be expected just yet.

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