Snaptu acquired by Facebook to improve feature phone support

Darren Allan

March 21, 2011

Facebook has acquired Snaptu, a company which provides a Facebook mobile app to allow feature phone (non-smartphone) users to access the social networking site on the move.

The Facebook for Feature Phones app currently brings Facebook to over 2,500 devices, and that’s something the social networking site clearly wants to develop further.

According to a report on TechRadar, the acquisition should be finalised over the next few weeks, and involves a purchase price of around the $60 million mark.

Snaptu wrote on its blog page: “The Snaptu team is excited to announce today that we recently agreed to be acquired by Facebook. Earlier this year, we announced the launch of a new Facebook mobile application to give people a great mobile experience on a broad range of feature phones.”

“We soon decided that working as part of the Facebook team offered the best opportunity to keep accelerating the pace of our product development. And joining Facebook means we can make an even bigger impact on the world.”


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