LG has been busy showing off its new monster 55 inch OLED TV set at the recent CES show, which went head-to-head with a similar model from Samsung.
And while the latest snippet to emerge from LG is far more humdrum than the revelation of such a beautiful piece of TV wizardry, it’ll nonetheless be of interest to anyone planning to buy a smart TV this year.
Which according to the analysts, and trends of the TVs on display at CES, is going to be a considerably increasing amount of consumers in the near future.
LG has just signed a deal to ensure that its smart TV owners get access to Lovefilm’s streaming film library.
Users will be able to download the Lovefilm Instant app to their set, getting access to quite a number of not just movies but also TV shows.
Thousands of titles are available, and unlimited streaming of these films can be obtained for a monthly subscription of £4.99 – although that’s currently an introductory offer price.
Members can also manage their movie rental list from the app, along with searching and reading reviews, as well as rating films themselves.
Support for LG’s Magic Motion Remote, the gesture-based remote system which replaces the traditional button-based controller, is also incorporated.
Films currently available to stream include The Hangover, Terminator Salvation, Unknown and The Dark Knight, with Source Code and Gnomeo & Juliet on the way in the future.
Stacey Seltzer, Head of LG Smart TV, commented: “We are very excited to add Amazon’s LOVEFiLM to the already extensive range of content on LG’s Smart TV platform. LG’s Smart TV provides a powerful new offering in home entertainment and we have invested significantly in this technology.”
LG is, however, a little late to the Lovefilm party as the service is already on board Sony and Samsung smart TVs.